Europe-based (frequent travel across UK, France, Germany, Benelux), Starline CLO Belgian contract.
Business developer (Network Development – B2B)
Do you know how to turn a strong product into a powerful market presence? Do you thrive on building relationships, activating partners and seeing the numbers move because of your strategy and actions? As our Business Developer (Network Development – B2B), you’ll be the driving force behind the growth and performance of our European dealer network – from the Benelux to the UK, France and Germany.
Your job as business developer
The Business Developer drives our commercial growth by expanding and stimulating the dealer network (B2B) across key European markets.
He/she acts as the bridge between strategic vision and operational execution—translating business goals into concrete actions that enhance sales performance, dealer engagement, and market presence.
Your responsibilites
• Build, expand, and strengthen the dealer network across existing and new markets (UK, France, Germany, Benelux).
• Stimulate sales through active collaboration, motivation, and performance follow-up with dealers.
• Define and refine the market approach and segmentation between our brands, in alignment with the Managing Director and Business Development Director.
• Act as the operational link between corporate strategy and local market dynamics—translating strategic plans into tangible business results.
• Analyze trends, identify new opportunities, and provide clear insights on product-market combinations and dealer needs.
• Motivate and inspire dealers through visits, workshops, and performance dialogues—ensuring activation, loyalty and performance.
• Cooperate closely with our companies’ teams to align growth initiatives, marketing tools, and product offerings.
• Travel regularly within Benelux / Europe for dealer meetings, events, and fairs.
Your profile
• Proven experience as Business Developer, Sales Manager, or Network Developer in a B2B environment.
• Strategic mindset with hands-on commercial execution skills.
• Excellent interpersonal and motivational skills—able to animate and inspire partners.
• Strong business insight and understanding of product/market segmentation and positioning.
• Fluent in Dutch and English; French and/or German are strong assets.
• Available for international travel (20–40%).
• Mature and confident professional—senior enough to lead, but agile and pragmatic in execution.
Our mission statement
“To drive sustainable growth by developing and energizing the European dealer network, translating strategic ambitions into measurable sales results, and creating synergy between our brands through market insight, dealer engagement, and smart segmentation.”
Who do you report to?
Managing Director & Business Development Director CF Netherlands.
Remuneration
Fixed salary + variable with incentive return on agreed realized target.
Interested?
Then send your application and CV to hr@starline.nl
“We would love to welcome you to our team! Apply and I will be in touch soon.”
MIRANDA KRUIK
HR STARLINE GROUP
STARLINE GROUP
Who are we
Starline has been a leading and successful international manufacturer and supplier of swimming pools, cover systems and customised solutions for various applications for over 50 years. It is part of the CF Group.
The CF Group is one of Europe's market leaders in the production and distribution of equipment and consumables (water treatment) for private and public swimming pools.
Starline distributes through a network of partners under seven brand names: Starline Pools - Roldeck - Poolquip - Starline Composites - Ocea - Hydrodeck – Sterck
The Starline Group is based in Valkenswaard, Pelt (Belgium), Perwez (Belgium) and Witney (UK) and has 130 employees.
We are a successful company with an informal atmosphere, where manufacturing luxury quality products and customer satisfaction are important elements of our core values.